Social Media Marketing Course

Learn how to use social media for marketing your business, charity or personal brand.

Course content includes:

– how to be successful (what you can learn from businesses using it well)
– how the key social media work (including facebook, twitter & blogging)
– the role of social media in search engine optimisation
– where to start with social media / strategies to help get you going
– what you can expect to get out of social media
– how to measure return on investment
– what to do about negative comments
– an intro to social media policy for organisations
– social media terminology